summer hair care

Protecting Your Hair This Summer

It’s one of those conundrums of summer – wanting perfect beachy hair, but without saltwater, sun,
wind and chemicals putting stresses on your tresses. Summer good times can take a not-so-fun toil on
your hair, causing breakage, unwanted color changes, brittle texture and other damage that nobody
wants for their crowning glory. But here at Erica Maree, we’re all about the beach life, baby, so we have
some easy summer hair care tips to protect your locks this summer, with minimal effort for maximum
results.


Lock in the Moisture: conditioning treatments are the best way to combat the dryness and frizz that
result from salt, sun and wind damage. We’re loving this overnight hair mask that we whip up at home
using local organic Mexican products from Puerto Vallarta: take a few teaspoons of coconut oil
(depending on your hair length) and add some natural yogurt, the contents of two capsules of Vitamin E
and stir until it reaches a creamy constancy. Apply evenly and massage into your head for 4 to 5
minutes, before covering with a shower cap and going to bed. Rinse off to gorgeous, shiny mermaid hair
the next morning.


Master your shampoo technique. We get it… that gritty, post-beach day hair MUST get shampooed, but
keep the shampoo localized to your scalp to protect the moisture of the rest of your hair, which just
needs good rinse, followed by conditioner.


Up your SPF game. There are lots of leave-on conditioning products that contain SPF to protect both
your hair and your scalp from the sun. For a more organic, stylish approach, cover up with a hat, like one
of our super cute snapback baseball hats from Erica Maree, locally made in Puerto Vallarta, or an always
classic scarf.


Go natural, girl. Summer is the time to set your natural hair free. Avoid harsh chemical or color
treatments, give that blow-dryer and flat-iron a break, and let your hair feel itself for a while. Embracing
your natural beauty is what its all about.


Click here for more Erica Maree lifestyle tips, a bohemian fashion and accessory store in Puerto Vallarta,
focusing on handcrafted fashion looks that support Mexican artisans and traditional Mexican handicraft,
reinvented with a modern twist that goes from the beach to the street, in the blink of an eye. All Erica
Maree products are handmade by our incredible collective of artisans, and we are dedicated to
supporting living wages, fair trade and sustainable practice in everything we do, to keep the magic of
traditional Mexican hand-embroidery alive.
Learn more about Erica Maree Puerto Vallarta here.